Insights

SEO, GEO, and AEO thought leadership — Melonaid's acquisition engine for businesses navigating AI discoverability.

Citation rate, brand mention rate and share of voice — a practical guide for tracking presence in AI-generated answers.

Key differences, when you need each, and how to combine both for AI discoverability.

What the search shift means for businesses, why rankings alone are not enough, and practical steps to prepare for AI-generated answers.

What generative engine optimisation is, how it differs from SEO and AEO, and practical steps for AI discoverability.

Why businesses need a new discipline beyond traditional SEO as AI answer engines reshape how customers find products and services.